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Biography

ESTABLISHED IN 2014 BY ENTREPRENEUR AND CREATIVE DIRECTOR KRISTINA FIDELSKAYA.

KRISTINA WAS BORN AND RAISED BY HER MOTHER IN CRIMEA MOVING TO DUBAI WHERE SHE LIVES WITH HER FAMILY.

IN 2012 KRISTINA COMPLETED A FASHION DESIGN DEGREE LAUNCHING HER FIRST COLLECTION IN 2015.

THE BRAND HAS RECENTLY MADE THE MOVE TO PARIS FASHION WEEK SHOWCASING TWO COLLECTIONS A YEAR AND TWO PRE COLLECTIONS.

KRISTINA’S VISION FOR THE BRAND IS TO CREATE A CONTEMPORARY, TIMELESS AND ELEGANT PRODUCT. PRESENTING COLLECTIONS THAT CONSIDER THE FAST CHANGING ENVIRONMENT OF FASHION.

THE BRAND IS RECOGNIZED FOR A RELAXED ATTITUDE WITH A FOCUS ON MATERIALS AND TAILORING. CLEAN LINES, FEMININITY AND ELEGANCE CREATE THE BRANDS IDENTITY.

KRISTINA USES CLASSICAL TECHNIQUES AS A FOUNDATION TO INTRODUCES NEW VOLUMES, MODERN FABRICS AND INNOVATIVE FINISHES ALLOWING THE CUSTOMER TO ADOPT STYLES INTO DAY AND NIGHT.

DESIGNING FROM HER DUBAI BASED STUDIO KRISTINA SURROUNDS HERSELF WITH AN INTERNATIONAL TEAM THAT SHARE HER VISION. HER PASSION FOR DETAIL DRIVES THE BRAND TO WORK WITH THE BEST QUALITY FABRICS AND SUPPLIERS PRODUCING AND SOURCING PREDOMINANTLY IN THE UK, FRANCE, ITALY AND UAE.

THE LABEL IS CURRENTLY SELLING INTERNATIONALLY WHOLESALE AND RETAIL. THE BRAND OPENED THE DOORS TO IT’S FIRST STORE IN DUBAI IN 2016 AND IT’S SET TO OPEN A FLAGSHIP STORE IN PARIS THIS YEAR AND LONDON NEXT YEAR. 

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  SALES CAMPAIGN:


SPRING SUMMER 19
27 SEPT - 04 OCT 2018


MC2 Showroom 
41 rue de Saintonge
75003 Paris


Contact + Rendez vous:
catherine.gouin@mc2-showroom.com

   

or 
T+33.1.48.04.06.48